BRAND
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Packaging World
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ProFood World
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OEM
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Mundo EXPO PACK
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Healthcare Packaging

Content Creation

Value Proposition

PMMI Media Group offers a comprehensive suite of professional content creation services designed to help your brand communicate clearly, educate buyers, and generate leads. From high-definition videos and customer case studies to webinar briefs and white papers, we make it easy to repurpose your knowledge and events into lasting marketing assets.

Key Benefits

  • High-quality content creation with low-hassle
  • Audience knowledge and content expertise
  • Content built to support lead generation and business goals

Audience

Distribution

Content Creation

How It Works

Video Creation

We'll help you create engaging, high-definition (4K) videos inexpensively and easily right from your computer. Use cases:

  • 30-minute meeting with our "director" to discuss the video's goals and requirements
  • Our director will send over a recommended shot list and tips for filming video
  • If an interview, we will remotely control the filming, starting and stopping as needed
  • We edit the video, add your logo and any text treatments and mix down the final product
  • You receive a 2- to 3-minute finished clip along with a 15-second social-media teaser version

Case Study Creation

Concise, visually compelling Case Studies describe how your solutions are being deployed. PMMI Media Group's Case Studies are created in partnership with BullsEye Resources, a content creator specializing in high-quality summaries, case studies and other content assets.

  • Simply identify one of your customers as a basis for the Case Study
  • We interview your customer OR someone from your company with knowledge of the application
  • The company can be named or remain anonymous

Webinar Brief Creation

Whether your company is planning to do a webinar with us or host one of your own, you can still get a webinar brief either way! Let our content team take the recording of your webinar and turn it into a well-written PDF summary that you can continue to use as content moving forward.

  • You host your own webinar or run one through PMMI Media Group
  • Webinar recording along with any notes or other items to be included in white paper are sent to us
  • Our content marketing team creates an attractive 3 to 7 page PDF white paper from the webinar
  • Feel free to send us any images you want to incorporate - no extra charge!
  • The webinar brief can be used as a content marketing asset in a variety of different campaigns

Banner Ad Design

  • Let your sales rep know if you are interested, and one of our experts will work with you to create an attractive, eye-catching banner ad.

Innovation Stage Content Creation

  • We take the recorded audio of your presentation
  • Our content marketing team creates an attractive 3 to 7 page PDF from the audio and presentation
  • Feel free to send us any images you want to incorporate - no extra charge!
  • The Innovation Stage PDF can be used as a content marketing asset in a variety of different campaigns

Duration

Additional Notes

Product KPIs

Broad

What's New

Exclusive Offers

Potential Advertisers

Advertisers who do not have in-house resources to create their own content.

Performance Reports

Inventory

Objections

Additional Information

For all design services, at least a 2 week lead time is required

FAQs

Q: How many interviewees? And/or how many interviews/length of interview?

A: Sixty minutes of interview time is included. Practically, only one or two interviews will fit during this time period. Advertisers are able to purchase additional interview time at $1,200 per 30-minute increment.

Q: How many rounds of review are included?

A: Content creation includes up to two rounds of revision requests. Additional revisions will incur an additional fee.

Hard Costs

Fulfillment Process

Case Study

  1. CSM works with the advertiser to collect background information about the project, objectives, subject matter contact details, and more.
  2. CSM submits contact information and other relevant project details to Bullseye.
  3. Bullseye conducts interviews and writes the first draft of the Case Study. This includes 75 minutes of interview time, but can include multiple contacts. Additional time for further interviews may be purchased.
  4. CSM sends webinar brief for revisions. Any revisions are passed to Bullseye for completion. Two rounds of revisions included.
  5. Final version is sent to advertiser!

White Paper PDF

  1. CSM works with the advertiser to collect background information about the white paper—objectives, subject matter contact details, and more.
  2. CSM submits contact information and other relevant project details to Bullseye.
  3. Bullseye writes the first draft of the White Paper.
  4. CSM sends white paper for revisions. Any revisions are passed to Bullseye for completion. Two rounds of revisions included.
  5. Final version is sent to advertiser!

Webinar Brief

  1. CSM contacts the advertiser for the original webinar.
  2. Advertiser sends content to CSM.
  3. CSM passes material to Bullseye.
  4. Bullseye creates a webinar brief and sends to CSM.
  5. CSM sends webinar brief to the advertiser for revisions. Any revisions are passed to Bullseye for completion. Two rounds of revisions included.
  6. Final version is sent to advertiser!

Banner Ad Design

  1. CSM works with the advertiser to collect requirements for banner ads they’d like designs.
  2. CSM submits ticket to designer with requirements listed for banner ad designs.
  3. The designer creates the banner ads with the advertiser’s requirements.
  4. Advertiser has two rounds of edits, communicated to the designer through the CSM, before the final version.

Print Ad

  1. CSM works with the advertiser to collect requirements for the print ad they’d like designed.
  2. CSM submits ticket to designer with requirements listed for print ad designs.
  3. The designer creates the print ad with the advertiser’s requirements.
  4. Advertiser has two rounds of edits, communicated to the designer through the CSM, before the final version.

Reprint - Custom PDF

  1. CSM works with the advertiser to collect article they’d like re-printed.
  2. CSM submits ticket to designer with details on article they’d like re-printed and request for a “callout” to the article on the mock cover.
  3. The designer creates a PDF with the advertiser’s reprinted article behind the magazine cover, with a callout on the cover to the advertiser’s article.
  4. CSM sends reprint to advertiser.

Video Editing

  1. CSM collects video assets and passes them to Eric.
  2. Eric edits initial version of video and passes to CSM.
  3. The advertiser, communicating through the CSM, has two rounds of edits.

Video Creation

  1. 30-minute meeting with our "director"
  2. If filming on site, Director sends shot list and filming tips. If an interview, Director remotely controls the filming
  3. We edit the video, add their logo/text treatments, mix audio
  4. Advertiser receives: 2- to 3-minute finished clip and 15-second social-media teaser

Fulfillment Documents & Resources