BRAND
/
Trade Shows

PAN for PACK EXPO Video Pre-Roll

Value Proposition

Increase booth traffic by directly reaching verified pre-registered attendees by their specific buying interest expressed during PACK EXPO registration. Our exclusive 3rd party banner ads and pre-roll videos cut through the pre-show noise, delivering your message across 100,000+ brand-safe websites for five critical weeks to verified pre-registered attendees, ensuring your brand is top-of-mind when attendees plan their show experience.

Key Benefits

  • Direct access to a high-intent audience
  • Maximize booth traffic
  • Extensive brand visibility
  • Timely deployment and engagement

Audience

Pre-registered PACK EXPO attendees consuming content via over 100,000 brand-safe websites.

Distribution

Drive Booth Traffic
Web
Video

How It Works

  • Target show attendees and prospects from our database based on buying interest
  • Choose from banner ads (up to four different sizes) or pre-roll video
  • Limited inventory available

Duration

5 weeks prior to PACK EXPO

Additional Notes

Product KPIs

Impressions
Targeted

What's New

Exclusive Offers

Potential Advertisers

PACK EXPO exhibitors looking to build awareness pre-show and have access to high-quality video.

Objections

Additional Information

  • Unlike other products, we do not guarantee a specific number of impressions or video views because it depends on number of attendees to the show
  • We will try to maximize reach to that specific audience segment
  • Actual impression and video views will vary based on product category

FAQs

Q: How many impressions will an advertisers receive with a targeted web sponsorship?

A: Unlike other products, we do not guarantee a specific number of impressions or video views because it depends on number of attendees to the show. We will try to maximize reach to that specific audience segment. Actual impression and video views will vary based on product category.

Hard Costs

$120-$175 (starts at $120 per Joan Jacinto, but budget may increase to up to $175 if product struggles)

Fulfillment Process

  • We craft audience lists composed of PACK EXPO/EXPO PACK pre-registrants and attendee prospects.
  • CSMs feed the full audience list of PACK EXPO/EXPO PACK pre-registrants to our programmatic ad-serving program
  • The programmatic ad-serving program targets individuals from the audience list via digital identifiers (such as IP address or cookie IDs), and serves them the advertiser's banner ads/pre-roll on company-safe websites.
  • Ads will run from the five weeks prior to the last day of the show.
  • CSMs pull reporting on how the banner ads/pre-roll performed and upload this information to Leadworks.

Fulfillment Documents & Resources